LVMH pairs up with Rihanna for new fashion brand - Global News | Latest & Current News - Weather, Sports & Health News

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LVMH pairs up with Rihanna for new fashion brand

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Louis Vuitton owner LVMH is launching a new fashion brand with Barbadian singer Rihanna, in a rare move by the French group to set up a label from scratch as it taps into soaring demand for celebrity collaborations in the luxury world.


from Reuters: Entertainment News https://reut.rs/2Hc9d3N

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