Memories as brands: Why the nostalgia industry works so well - Global News | Latest & Current News - Weather, Sports & Health News

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Memories as brands: Why the nostalgia industry works so well

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The nostalgia industry closed one of its biggest deals this week. Like other consumer durables, this sale, too, was built around a brand. But it was neither the product nor the brand itself that was...

from Times of India Opinion https://ift.tt/2PFlouw

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